Y-S-C, the second LVGN drop, came alongside several viral moments and video activations. YSC stands for Young Stars Cartel — a collection dedicated to our community of hustlers and rising stars carving out their own paths.

“Hello, My Name is LVGN” was L-V-G-N’s premier capsule collection — a 6-piece drop that launched the brand after a summer of spray-painted G63s and standout content. It was created to test the waters, but it held deep meaning for the founders. At the time, LVGN stood for Love, Visualize, and Grow Non-Stop. The capsule included 2 hoodies and 4 tees, marking the true beginning of the journey.